Smart Madinah

Smart Madinah is a program and initiative in the city of Madinah, Saudi Arabia that aims to use technology and innovation to create a sustainable city that meets the needs of its people. The city is using technology to solve modern urban challenges while honouring its cultural and spiritual roots.

The Challenge

Branding agency StormBrands created the brand and guidelines for Smart Madinah. I was brought into the project to interpret how these brand guidelines would work across a range of touch points. Building grid structured templates for reports, leaflets, brochures and powerpoint decks.

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Special thanks

Creative
Branding Agency StormBrands
Agency Collaborate Global
Commercial Director Chris Ambidge
Account Manager Benjamin Clabon
Designer Sam Marshall

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